Mapology Wellbeing Guide – Where Do Ideas Come From?

Ideas don’t happen by accident, even if it often feels that way. They do not – for the most part – just appear from inside our heads. Forget about light-bulb, EUREKA! or AHA! moments. It doesn’t work like that. They emerge from a simple and easy to understand process that anyone can learn and that includes you!

Want ideas for work, home or anything else? Our ideas map will show you the process so you can start experimenting your way to great ideas.

Litho-printed in London, the guide comes neatly folded so that it can be sent with a card to a friend.